{"id":3122,"date":"2008-05-07T16:18:20","date_gmt":"2008-05-07T21:18:20","guid":{"rendered":"http:\/\/spacingtoronto.ca\/2008\/05\/07\/ikea-decorates-subway-interior\/"},"modified":"2013-01-21T12:54:53","modified_gmt":"2013-01-21T17:54:53","slug":"ikea-decorates-subway-interior","status":"publish","type":"post","link":"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/","title":{"rendered":"IKEA decorates subway interior"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.pinktentacle.com\/images\/ikea_1.jpg\" height=\"222\" width=\"468\" \/><\/p>\n<p>In the weeks leading up to the mid-April opening of an Ikea store in Kobe, Japan, the Swedish furniture design giant has &#8220;redecorated&#8221; one of the city&#8217;s subway trains (the campaign ended today). It is the most blatant form of &#8220;<a href=\"http:\/\/www.wordspy.com\/words\/adcreep.asp\">ad creep<\/a>&#8221; I&#8217;ve seen in ages, but maybe because it&#8217;s <em>soooo<\/em> over-the-top &#8212; and executed really well &#8212; that I can swallow it. Or maybe its because I own too much Ikea crap so I&#8217;m comfortable seeing my couch used as a subway seat.<\/p>\n<p>I say this with tongue firmly planted in cheek, but maybe this is what it would take to get people to use the Sheppard subway line more since it leads to an Ikea store near Leslie station.<\/p>\n<p>To see more check out <a href=\"http:\/\/blogs.yahoo.co.jp\/kiyomaro702\/41308960.html\">a series of phots from a Japanese blog<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.pinktentacle.com\/images\/ikea_4.jpg\" height=\"351\" width=\"468\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.pinktentacle.com\/images\/ikea_3.jpg\" height=\"351\" width=\"468\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the weeks leading up to the mid-April opening of an Ikea store in Kobe, Japan, the Swedish furniture design giant has &#8220;redecorated&#8221; one of the city&#8217;s subway trains (the campaign ended today). It is the most blatant form of &#8220;ad creep&#8221; I&#8217;ve seen in ages, but maybe because it&#8217;s soooo over-the-top &#8212; and executed<a href=\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/\">Continue reading <span class=\"sr-only\">&#8220;IKEA decorates subway interior&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1022,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ngg_post_thumbnail":0,"_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","footnotes":""},"categories":[21759,8],"tags":[11,1138,8974,8973,21],"class_list":["post-3122","post","type-post","status-publish","format-standard","hentry","category-features","category-transit","tag-ad-creep","tag-japan","tag-kobe","tag-leslie-station","tag-other-cities"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>IKEA decorates subway interior - Spacing Toronto<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IKEA decorates subway interior - Spacing Toronto\" \/>\n<meta property=\"og:description\" content=\"In the weeks leading up to the mid-April opening of an Ikea store in Kobe, Japan, the Swedish furniture design giant has &#8220;redecorated&#8221; one of the city&#8217;s subway trains (the campaign ended today). It is the most blatant form of &#8220;ad creep&#8221; I&#8217;ve seen in ages, but maybe because it&#8217;s soooo over-the-top &#8212; and executedContinue reading &quot;IKEA decorates subway interior&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/\" \/>\n<meta property=\"og:site_name\" content=\"Spacing Toronto\" \/>\n<meta property=\"article:published_time\" content=\"2008-05-07T21:18:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2013-01-21T17:54:53+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.pinktentacle.com\/images\/ikea_1.jpg\" \/>\n<meta name=\"author\" content=\"Matthew Blackett\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Spacing\" \/>\n<meta name=\"twitter:site\" content=\"@Spacing\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matthew Blackett\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/\",\"url\":\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/\",\"name\":\"IKEA decorates subway interior - Spacing Toronto\",\"isPartOf\":{\"@id\":\"https:\/\/spacing.ca\/toronto\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.pinktentacle.com\/images\/ikea_1.jpg\",\"datePublished\":\"2008-05-07T21:18:20+00:00\",\"dateModified\":\"2013-01-21T17:54:53+00:00\",\"author\":{\"@id\":\"https:\/\/spacing.ca\/toronto\/#\/schema\/person\/4f3b818d7e3504a6e4626afc774b2574\"},\"breadcrumb\":{\"@id\":\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/#primaryimage\",\"url\":\"http:\/\/www.pinktentacle.com\/images\/ikea_1.jpg\",\"contentUrl\":\"http:\/\/www.pinktentacle.com\/images\/ikea_1.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/spacing.ca\/toronto\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"IKEA decorates subway interior\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/spacing.ca\/toronto\/#website\",\"url\":\"https:\/\/spacing.ca\/toronto\/\",\"name\":\"Spacing Toronto\",\"description\":\"Canadian Urbanism Uncovered  |  Toronto Architecture, Urban Design, Public Transit, City Hall, Parks, Walking, Bikes, Streetscape, History, Waterfront, Maps, Public Spaces\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/spacing.ca\/toronto\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/spacing.ca\/toronto\/#\/schema\/person\/4f3b818d7e3504a6e4626afc774b2574\",\"name\":\"Matthew Blackett\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/spacing.ca\/toronto\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3eb8fd719ea39ea94dc1b32911c80f51?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3eb8fd719ea39ea94dc1b32911c80f51?s=96&d=blank&r=g\",\"caption\":\"Matthew Blackett\"},\"description\":\"Matthew Blackett is the publisher, creative director and one of the founders of Spacing magazine. He is the author, editor, and photographer of 11 books. He is also a graphic artist, product designer, and deeply-committed advocate for Toronto. TWITTER: @MatthewBlackett INSTAGRAM: @MatthewBlackett\",\"url\":\"https:\/\/spacing.ca\/toronto\/author\/matt\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"IKEA decorates subway interior - Spacing Toronto","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/","og_locale":"en_US","og_type":"article","og_title":"IKEA decorates subway interior - Spacing Toronto","og_description":"In the weeks leading up to the mid-April opening of an Ikea store in Kobe, Japan, the Swedish furniture design giant has &#8220;redecorated&#8221; one of the city&#8217;s subway trains (the campaign ended today). It is the most blatant form of &#8220;ad creep&#8221; I&#8217;ve seen in ages, but maybe because it&#8217;s soooo over-the-top &#8212; and executedContinue reading \"IKEA decorates subway interior\"","og_url":"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/","og_site_name":"Spacing Toronto","article_published_time":"2008-05-07T21:18:20+00:00","article_modified_time":"2013-01-21T17:54:53+00:00","og_image":[{"url":"http:\/\/www.pinktentacle.com\/images\/ikea_1.jpg","type":"","width":"","height":""}],"author":"Matthew Blackett","twitter_card":"summary_large_image","twitter_creator":"@Spacing","twitter_site":"@Spacing","twitter_misc":{"Written by":"Matthew Blackett","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/","url":"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/","name":"IKEA decorates subway interior - Spacing Toronto","isPartOf":{"@id":"https:\/\/spacing.ca\/toronto\/#website"},"primaryImageOfPage":{"@id":"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/#primaryimage"},"image":{"@id":"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/#primaryimage"},"thumbnailUrl":"http:\/\/www.pinktentacle.com\/images\/ikea_1.jpg","datePublished":"2008-05-07T21:18:20+00:00","dateModified":"2013-01-21T17:54:53+00:00","author":{"@id":"https:\/\/spacing.ca\/toronto\/#\/schema\/person\/4f3b818d7e3504a6e4626afc774b2574"},"breadcrumb":{"@id":"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/#primaryimage","url":"http:\/\/www.pinktentacle.com\/images\/ikea_1.jpg","contentUrl":"http:\/\/www.pinktentacle.com\/images\/ikea_1.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/spacing.ca\/toronto\/2008\/05\/07\/ikea-decorates-subway-interior\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/spacing.ca\/toronto\/"},{"@type":"ListItem","position":2,"name":"IKEA decorates subway interior"}]},{"@type":"WebSite","@id":"https:\/\/spacing.ca\/toronto\/#website","url":"https:\/\/spacing.ca\/toronto\/","name":"Spacing Toronto","description":"Canadian Urbanism Uncovered  |  Toronto Architecture, Urban Design, Public Transit, City Hall, Parks, Walking, Bikes, Streetscape, History, Waterfront, Maps, Public Spaces","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/spacing.ca\/toronto\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/spacing.ca\/toronto\/#\/schema\/person\/4f3b818d7e3504a6e4626afc774b2574","name":"Matthew Blackett","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/spacing.ca\/toronto\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/3eb8fd719ea39ea94dc1b32911c80f51?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3eb8fd719ea39ea94dc1b32911c80f51?s=96&d=blank&r=g","caption":"Matthew Blackett"},"description":"Matthew Blackett is the publisher, creative director and one of the founders of Spacing magazine. He is the author, editor, and photographer of 11 books. He is also a graphic artist, product designer, and deeply-committed advocate for Toronto. TWITTER: @MatthewBlackett INSTAGRAM: @MatthewBlackett","url":"https:\/\/spacing.ca\/toronto\/author\/matt\/"}]}},"_links":{"self":[{"href":"https:\/\/spacing.ca\/toronto\/wp-json\/wp\/v2\/posts\/3122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spacing.ca\/toronto\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/spacing.ca\/toronto\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/spacing.ca\/toronto\/wp-json\/wp\/v2\/users\/1022"}],"replies":[{"embeddable":true,"href":"https:\/\/spacing.ca\/toronto\/wp-json\/wp\/v2\/comments?post=3122"}],"version-history":[{"count":1,"href":"https:\/\/spacing.ca\/toronto\/wp-json\/wp\/v2\/posts\/3122\/revisions"}],"predecessor-version":[{"id":35895,"href":"https:\/\/spacing.ca\/toronto\/wp-json\/wp\/v2\/posts\/3122\/revisions\/35895"}],"wp:attachment":[{"href":"https:\/\/spacing.ca\/toronto\/wp-json\/wp\/v2\/media?parent=3122"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/spacing.ca\/toronto\/wp-json\/wp\/v2\/categories?post=3122"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/spacing.ca\/toronto\/wp-json\/wp\/v2\/tags?post=3122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}