Each week we will be focusing on blogs from around the world dealing specifically with urban environments. We’ll be on the lookout for websites outside the country that approach themes related to urban experiences and issues.
• In Malmo, Sweden, a witty cycling campaign is getting real results. Now four-years old, “No Ridiculous Car Trips” capitalized on the unfortunate reality that 50% of all trips under 5 km in the city were taken by car. Recognizing this ridiculous waste (and enormous potential), a group of dedicated citizens combined installation art, story telling and incentives to get people to re-consider their modal choices. Copenhagenize has a delightful short film profiling the campaign.
• In London, England, the choice to take transit is now back on the table as Underground employees are return to work following a 24-hour strike. According to the BBC, the strike was prompted by job cuts and several more disruptions are planned for November if the dispute remains unresolved.
• Say hello to Shweeb – the New Zealand company looking to revolutionize urban transportation with its human-powered monorail. Backed by a $1 million investment from Google, Shweeb will move forward with their prototype of person-sized glass capsules pictured above, reports the Atlantic Wire.
• Brand Avenue has a fascinating compendium of films related to outdoor advertising. Contrast the 1940s film “To Market, To Market” which explains how to use outdoor advertising can harness the consumer power of daily commuters to Logorama, a film about Los Angeles optimized for advertising.
Photo from The Atlantic Wire
Do you have a World Wide Wednesday worthy article you’d like to share? Send the link to www@spacing.ca