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Video Vancouver: How to Make a Values Sandwich

August 24, 2017 | By Yuri Artibise

Video Vancouver

Via Sightline:

A simple recipe for powerful policy messages: Make a “values sandwich.” Say why it matters, what it is, and then why it matters again…1, 2, 3. Your special ingredients are your feelings, values, motivations, social networks and communities, and your experiences. It all helps make a personal and emotional connection to smart policy solutions, facts, data, and scientific findings.

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